Evolving an established brand online
We united four separate websites into one seamless experience, improving mobile usability while preserving Helen Browning's Organic's established brand identity and heritage.
MDC Max Daetwyler UK Ltd
11th January 2022 / by Richard Gray
Our second launch of 2022 is a new website for Daetwyler UK – suppliers of doctor blades and press supplies for the printing industry.
We’d worked with Daetwyler for over a year on print design projects, and were asked to update their ageing PHP website.
A wireframe and design cues from sister sites in the Daetwyler family gave us all that we needed to start the build. Our usual WordPress content management system coupled with a fluid responsive design gives Daetwyler UK a great platform to start 2022.
In addition to our usual wireframing, design and build process, we were also able to offer services from Pink Fish Photography – our newest complementary venture – to re-take a lot of product photos to be used across the site. Using our new DSLR equipment and a professional light tent, we could isolate the product photos on a white background and insert them into the site in the relevant places.
Investing the time and effort into getting professional product photos done has really paid off – as you’ll see if you take a look at the new Daetwyler UK website.
"The guys at Pink Fish were a pleasure to deal with and helped create a new super-slick website. It seemed effortless for them to put the vision I had in my head to a real live functioning website - I guess that comes with the experience and wealth of knowledge the team at Pink Fish have. We're looking forward to future collaborations!"
Tom Dean
Managing Director, Daetwyler UK
Get in touch
If you think we can help with your next project, please drop us a line or call us. We’d love to meet with you to see how we could work together.
Our offices in Stratton St Margaret are easy to reach with free parking right outside the door.
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Alternatively, drop us an email @ Pink Fish