Evolving an established brand online
We united four separate websites into one seamless experience, improving mobile usability while preserving Helen Browning's Organic's established brand identity and heritage.
Pro Castors – a new website
17th April 2023 / by Richard Gray
Continuing our partnership with The BIL Group, we’ve just published a new website for Pro Castors – a site selling a range of grey and black rubber fixed, swivel and braked castors in various different sizes.
Designed mainly to be sold to local stockists, there is no e-commerce element to this site, although links to online purchasing outlets such as eBay and Amazon are available.
The site features an interactive map of local stockists, as well as an integrated MailChimp signup form for news & special offers.
A simple wireframe and a clean, white, design set the direction for the build and we completed this one faster than usual thanks to active engagement from BIL who provided copy and images as soon as they were needed.
See the new Pro Castors site here.
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